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Secretariat

 

Senta Höfer

Senta Höfer

T +49 (0)30 1817 4838
F +49 (0)30 1817 54838

Juliana Figale

Juliana Figale

T +49 (0)30 1817 1129
F +49 (0)30 1817 51129

Sue Lyn Chong

Sue Lyn Chong

T +49 (0)30 1817 2158
F +49 (0)30 1817 5 1129

Senta Höfer

Senta Höfer is passionate about planting and nurturing new ideas, programmes and institutions in manifold environments.

Before establishing the Global Diplomacy Lab Secretariat at the Federal Foreign Office, which she has directed since 2014 and continues to build and expand today, Senta created and managed executive training programmes for international diplomats, as well as cultural initiatives in Eastern Europe. All of these – just like the Global Diplomacy Lab – are public-private partnerships between the German Ministry for Foreign Affairs and private foundations.

Before returning to Germany in 2005 to work in international relations, Senta spent many years abroad – always in intercultural and multidisciplinary environments – be it establishing and directing the German Cultural Centre in Timişoara (Romania) or working for the UN High Commissioner for Refugees (UNHCR) in post-war Croatia. This is also where, in addition to her regular work, she co-founded an NGO fair, at a time when members of the Croatian political leadership called NGOs the “cancer of society”. The motivation for this work was not least the fact that Senta was born and grew up as a member of the German national minority in Bucharest, Romania, which was a dictatorship at the time. She was able to emigrate at the age of 17.

Once she arrived in the “free world”, Senta began to travel, live and pursue studies in journalism, German and art history in Würzburg, London, Bamberg, Antwerp and New York. Senta had the pleasure and luck to be awarded fellowships by the Robert Bosch Foundation, the Karl Gerold Foundation and Columbia University, as well as to work as a journalist for, among others, the BBC World Service, the Bavarian Broadcasting Company (BR) and Die Zeit weekly newspaper.

Senta lives with her partner and their two almost grown-up children in Berlin-Schöneberg, where she organises literary salons and loves listening to and playing music in her free time.

Juliana Figale

Juliana Figale is project manager at the Global Diplomacy Lab’s secretariat, which she has been co-creating since 2014. In her daily work, she is passionate about drawing up ideas and playing with diverse possibilities of implementation.

She also greatly enjoys collaborating with a worldwide community of talented professionals from various sectors. Intercultural consensus-building particularly fascinates her – something she has gained from her Brazilian-German identity. Prior to the Global Diplomacy Lab, she worked for Training for International Diplomats of the Federal Foreign Office, conceptualizing and implementing the First Regional Meeting for the Americas and the Caribbean.
Juliana is a PhD candidate at the Philosophy, Art & Critical Thought division of the European Graduate School in Switzerland. Focusing on political philosophy, she writes about an ethics that is actualized in language and body. Juliana is an alumna of the Managing Global Governance Program of the German Development Institute and of the Federal Foreign Office’s Training for International Diplomats program.

Before moving to Berlin in 2011, she completed an MA in Public Policy at the Getulio Vargas Foundation and a BA in Economics at the Federal University of Rio de Janeiro in Brazil. As a researcher at FGV, she advised, among others, the Brazilian Presidency and the Brazilian Ministry of Culture. She is co-founder of Saravia Institute, a Brazilian think-tank that works in the field of public policy and governance.

Juliana is keen on discovering her surroundings by bike, on foot and in yoga positions, and she is intrigued by encounters with the uncanny where it appears too close to be witnessed.

 

Sue Lyn Chong

Sue Lyn Chong has been working with the Global Diplomacy Lab (GDL) as an event manager since October 2014. Her expertise lies in the coordination and planning of sustainable and innovative networking events all over the world. Social responsibility and supporting local change makers are part and parcel of her work. Before joining the GDL, Sue Lyn organised alumni meetings for the Training for International Diplomats programme at the Federal Foreign Office in Berlin. Prior to that, she completed her traineeship in Brand Communications during which she had a strong focus on identifying new trends, experiences and perspectives. Before that, she worked as a freelance project manager in the creative sector for several years, always in search of new challenges.

With both Chinese Malaysian and German roots, Sue Lyn grew up in Heidelberg between two different cultural backgrounds, laying the foundations for her work in an international environment today. In her daily life, she combines an eye for detail and respect for everyone in order to create a joint vision that generates trust and cooperation.

Sue Lyn holds an M.A. in Cultural Management and Cultural Tourism from the European University Viadrina Frankfurt (Oder) and a B.Sc. in Economics from the Freie Universität Berlin. Her speciality lies in combining rational analytics with creativity when developing new solutions to special tasks. She strives for an environmentally friendly lifestyle and tries to be mindful of the consequences in everything she does.